If you’re running a video action campaign, how should you approach your measurement strategy?

• You should measure only complete online conversions for a more accurate return on investment calculation.
• You should measure the full value with Google Ads conversion tracking and exclude lighter conversion events.
• You should measure the full value with Google Ads conversion tracking and include lighter conversion events.
• You should measure only complete offline conversions for a more accurate return on investment calculation.

Google Ads Video Certification Exam Answers

Click Here to Get All Correct Answers

Pass the assessment and earn a certification