HubSpot Growth-Driven Design Agency Exam

You’re hosting an exploratory call with a regional trucking company that came to you because it’s interested in a website redesign. Which of the following questions would be best to help set the stage for positioning Growth-Driven Design later in the sales process?

April 9, 2023

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“What do you like and not like about your competitors’ websites?”
“How do you feel your previous website redesigns went? How did the process make you feel?”
“What would be the biggest change you’d like to make to the website and why?”
“How long did it take to develop the content for your website? Was it created internally or by the agency you were working with?”

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Which of the following is a great example of a cue to look for in potential GDD leads?

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Imagine you’re talking to a prospect during the goals and planning call. You’ve introduced the concepts and high-level GDD process. The prospect seems to be in agreement and is excited about getting started with the launch pad website. As the conversation progresses, they bring up more and more pages and ideas for the new site, making you a bit nervous. Which of the following is the best way to gain a better understanding of the scope of the launch pad they are thinking about?

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